EFC undertook a piece of work for Magdalen College to help us better understand the strengths and weaknesses of our fundraising performance over the past couple of decades to inform our alumni engagement and fundraising strategies going forward. As a direct result of this work, we have completely changed our fundraising approach, reallocating resources and personnel to activities where we expect to see a markedly improved return on investment than previously.

EFC's work allowed us to reshape our thinking with a high degree of confidence, and at the same time bring along internal stakeholders who might otherwise had been sceptical of a new direction of travel. Their work was done to a very high standard and we were impressed with their professional approach throughout, and their flexibility and openness to delivering a bespoke piece of work to meet the particular needs of the institution.